CASE ANALYSIS : APPLE COMPUTERRunning Head : `Case precis : apple ComputerCASE ANALYSIS : APPLE COMPUTERIn APA style ( human personify (university2007Case Analysis : apple ComputerCorporate History apple was considered the pioneer in the computing machine industry . Despite the battlefront of legion(predicate) computer products with different functions and capabilities in 1970 s , management of apple was the initiatory to see the commercial potential of computers and thus , orchard apple tree I became the prototypic mass-produced computer in the serviceman . Nevertheless , the notable success in US computer markets was not achieved until orchard apple tree II was marketed . The next evolution of apple s products was considered a giant spring stone in orchard apple tree s history . In 1980 s , the saucily Graphical Use r port (GUI technology gave birth to mackintosh , the first computer that aloneows users to jailhouse icons and actu bothy enjoy the gain out of interacting with computers . Like the orchard apple tree serial publication , the Macintosh gained enormously more response after it was updated by the next propagation , which is the Mac IIHowever , without a clear abstract thought , orchard apple tree has come to loose its property rights to the GUI technology . afterward , the community developed a reputation in care their technologies top secret . In the middle of the 80 s , Apple was already beginning to report occasional soak up losses due to poor sales number . In the 90 s the ac order started to market the notebook technology which was once more considered as a successful introduction of a beautiful technology . The company created another revolutionary technology called the individualise Digital Assistant (PDA Unfortunately , In apple s work force , The PDA never gained expected successApple s history ente! red a new chapter in the new millennium as its marketed iPod , its first non-computer movable product , which only function was to record and spiel songs . circumstantially , this non-computer product gained outstanding attention from the market .
The iPod a good deal created a new industry called the MP3 player industry , which was presently grow the center of computer manufacturer s attentionCorporate SWOT AnalysisII .1 .Internal AnalysisThe strengths of the company is non-arguably lay in its creative capabilities . Since its inception , the company generated good of the `actual revolutions in US computer i ndustry . Apple I , Mac I , the Powerbook notebook and the PDA was all products generated from Apple s original work . I believed that further in the future , the company should maintain this capability despite contention and criticism from observers . Another strength of the company is the popularity of its sign nurture in several market segment , particularly in the MP3 player industry . For instance , many confused iPod as a name for a product while in fact it is an MP3 player designed by Apple . other(a) brand in the Mp3 player industry was nowhere jam to shed such a market dominating powerThe weakness of the company is also well known among observers . Despite its component as a pioneer in the computer industry , Apple has a history of loosing its market to competitor because its employees was ever pore on creating new technological trends and neglected how...If you insufficiency to queer a full essay, order it on our website: OrderCustomPaper.com
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