Azalea Seafood Azalea Seafood Gumbo Shoppe Introduction Found in approximately one thousand supermarkets and 300 restaurants, Azalea Seafood and Gumbo Shoppe is among the great(p)st producers of ready-to-eat gumbo with annual revenues in 2000 of more(prenominal) than than $1 million. The companys gumbo was their best commutation item earning nearly 90% of yearly sales. Although Azalea has a free-enterprise(a) good with its tasty gumbo, Azalea is looking to maintain long-term process and invite a sustainable competitive advantage. In put unneurotic increase its profitability, the company needs to consider options to improve its atm strategies.
Currently Azaleas facilities are located in a small country side building and many mountainous restaurants do not find it at par with their standards. This causes Azalea to unload sales from businesses like Applebees and Cracker Barrel. In addition, major(ip) highways for the speedy distribution of their product are not available and easy accessible. Despite the loca...If you want to get a just essay, format it on our website:
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